TentCraft at Runningman 2026: Where Brands Set Up Shop
TentCraft played an integral role in Runningman 2026, the world’s premier fitness and wellness festival. Held September 18–20 at Kingston Downs in Rome, Georgia, the three-day experience brought together a community centered around movement, wellness, connection, and personal growth.
At the heart of the weekend was Runningman’s signature race, where participants could choose their distance, from a 5K to a 50K, and complete it within an eight-hour window on Saturday.
As Runningman’s Official Infrastructure Partner, TentCraft helped bring the festival to life through custom-branded tents, banners, and essential event infrastructure. Their contributions transformed the expansive festival grounds into a dynamic, immersive environment, creating spaces where attendees could move, recover, learn, and connect throughout the weekend.
Official Infrastructure Partner
Runningman Festival 2026 · Sept. 18–20 · Rome, Georgia
Two Brands Created for the Outdoors
Runningman gives the race back to the runner. Set your own pace and earn a medal for the distances you complete.
TentCraft shares this idea, with customizability starting with every tent, banner, and structure throughout the grounds
Both care about showing up outdoors and giving it your all!
What Makes TentCraft Different
TentCraft is a custom tent and branded structure maker based in Traverse City, Michigan.
Made in the USA, under one roof
All manufacturing happens in one place, so a custom printed pop-up tent, inflatable tent, truss structure, or set of flags can be ready in as few as 3 days.
MONARCHTENT heavy-duty pop-ups
An American-made canopy system reinforced by a lifetime frame warranty, with more than 12 sizes and 7 canopy designs to choose from.
More than tents
Frame tents, event domes, truss structures, trade show booths, media walls, signage, and add-ons like tent walls, counters, and lighting kits.
With over 10 years of industry experience, TentCraft has built outdoor activations for brands including REI, Nike, Ducati, and Disney+.
How TentCraft Showed Up at Runningman Festival
TentCraft enhanced the festival’s visual appeal, with its assets bringing the environment to life and creating visually engaging spaces for attendees to gather, connect, and participate in programming throughout the weekend.
The integration also showcased TentCraft’s ability to deliver customizable, high-quality event infrastructure that seamlessly combines functionality, brand visibility, and experiential design.
“TentCraft has been an invaluable partner in helping bring Runningman to life year after year. From their exceptional service and attention to detail to their collaborative, hands-on approach, they’ve consistently delivered the quality and reliability we look for in a partner. We trust them to help us create an elevated experience for our attendees, and they’ve continued to deliver on that commitment each year.”
Bobby Rossi
Runningman CEO
Why Your Setup Matters at a Festival
At a festival, the “booths” are the first setup people see and the place they remember.
For sponsors, a clean, sturdy, well-branded space says you planned for the crowd. For attendees, it’s a place to stop, cool off, and chat after a good run. If the weather turns, a sturdy tent is the one people will keep talking about.
Runningman Weekend: More Than a Race
The 3-day festival is packed with running, recovery, interactive sessions, workouts, and live music.
Join us for the Brand Expo and Vendor Village, showcasing the latest innovations in health and wellness.
Participate in the Learning Lab with Front Pack Sports, featuring panels on longevity, nutrition, sleep, and mindfulness.
Experience the Sauna Village by Almost Heaven, Cold Immersion by Fjord, and red light therapy with Kala.
Enjoy our community gym and Zen Zone, offering workouts including Hyrox, as well as meditation, yoga, and breathwork sessions.
Don’t miss the Main Stage keynotes, Saturday night music, and the After Party with WILDE Brands!
Why Brands Choose the Runningman Festival
Guests stay from Friday noon check-in to Sunday noon check-out. Everyone is 18 or older and comes to move, recover, and try new things.
Here’s what a sponsor can bring to the weekend:
- An area within the Brand Expo or Vendor Village where attendees can browse between sessions.
- This includes sampling and demonstrations featuring everything from gear to food to recovery tools.
- There will also be a presence at the race, in the Learning Lab, and on the Main Stage.
- Content will be created in collaboration with Runningman and shared with an engaged community.
Bring Your Brand to the Next Runningman
What will your brand bring to Rome, Georgia, in 2027?
Want to run it yourself? Stay in the loop, and you’ll be the first to hear when the next Runningman opens up.